InstagramComing soonNov 18
Something big lands next week. Set a reminder — this one sells out. 🛍️
#BlackFriday #ComingSoon
How it works
From occasion to published post, and what comes back
No content calendar spreadsheets, no caption writer's block. Paste your website once, and every holiday, festival, sale and slow Tuesday after that runs the same loop: planned, written, published — then, in early access, Instagram comments answered too.
How it works
Every occasion runs the same loop
It starts with your website. Paste the link and Occasely drafts your brand kit: what you sell, who you sell to, how you sound, your colors. You check it before anything is saved. After that, every occasion goes through six steps.
Posts and review replies never go out without your yes. Instagram automations are the exception by design: once you switch one on, it replies for you, and you can pause it at any time.
Campaigns
A whole campaign in one prompt
Type “Black Friday sale, 20% off” and Occasely plans the arc: tease it, build it, sell it, close it. That’s 8 to 14 posts across your channels, each one written and dated. Review the board, change anything, and approve it into the calendar.
Black Friday sale, 20% off
Teaser
Build-up
FacebookComing soonNov 22
The countdown is on — our biggest Black Friday yet starts Nov 27. Save the date.
Google BusinessComing soonNov 25
Black Friday starts Friday — flat 20% off storewide, till Nov 30.
Offer
InstagramComing soonNov 27
AI image · Offer layout
Flat 20% off everything 🛍️ Doors open at 9. The shelves won't stay full — ends Nov 30.
#BlackFriday #FlatTwentyOff
Comment DEAL → DM with the code
Early accessLast day
FacebookComing soonNov 30
Last day. 20% off ends at closing tonight — doors open till 10 pm.
Illustrative board. Campaigns come with Growth (2 a month) and Pro (unlimited).
One brief. Every channel, written natively.
Not the same caption pasted 12 times. Each platform gets its own rules: hashtag counts, lengths, tone, links. X stays under 280 characters and Threads under 500. Plan on a month, week, day or list view, drag to reschedule on the week view, and every approved post goes out at its slot.
Google Business
Coming soonTelegram
X
Coming soonThreads
Coming soonBluesky
Discord
TikTok
Retries on its own
A failed send is retried up to 3 times. If a publish might already have gone through, it isn't retried, so nothing posts twice.
Warned before it breaks
A heads-up 7 days before a channel connection expires, then every 3 days until it's reconnected.
Failures in plain words
If a post can't go out, the calendar says why and what to do, like “Instagram posts need an image — attach one and reschedule.”
12 channels built in. Your plan sets how many you connect (2, 6 or 12). Channels marked Coming soon open as each platform approves our access or we switch them on, and your Connections page always shows what you can connect today. YouTube and WhatsApp aren't here: Occasely publishes text and image posts, not video, and WhatsApp is messaging rather than posting.
Your next customer is scrolling right now
Paste your website, pick your next occasion, and have this week's posts written before your next customer walks in. Free plan, no card.